Scientific Weight Loss Solution
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“Yes, I took a good |
About Me
I earned my B.S. from Texas A&M University then went straight into the Research & Development division of a number of corporations which ranged from chemicals to nutriceuticals to decorative laminates. My training is heavy in both Project Management and Analytical Science. In my role of Project Manager I have applied for and have been granted a number of patents:
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When it came to creating the R&D Diet Cookie I simply treated the entire project the
“My training is heavy in both Project Management and Analytical Science”
same as one of the many projects I completed during my tenure as a scientist. I researched the background of the cookie diet and found out what others were doing. I researched different foods and ingredients that suppress hunger and, as importantly, I determined foods and ingredients that promote hunger so that I would not use them. I determined that there is no such thing as “a secret blend of proteins”. The cookie is not rocket science… it simply builds on the known properties of protein and fiber… they fill you up. What makes the cookie unique or effective is that they are
1. Convenient (cookie form), you can carry them with you throughout the day,
2. Filling. If you eat 6 or so throughout the day they will keep you full and you won’t eat anything else.
3. Satisfying. They will keep you feeling full and satisfied throughout the day better than any other food you will eat during the day (calorie to calorie).
4. Low in calories. They are lower in calories compared to anything else filling you will eat during the day, and they are
5. (in my case) inexpensive compared to any other foods you will eat during the day.
“I was appalled at the price and thought I could make it cheaper and perhaps better”
By combining what I learned after my research with what I already knew as a baker (I’m Czech and I learned to bake before I learned to ride a bike), and with the addition of a little luck, I created 3 prototypes that I used on friends and family. These trials resulted in the very effective product we have available today. Quite frankly, it was more difficult learning how to market the cookies on the internet than it was developing the cookie. We could have hired others to make us a snazzy website but then we would have defeated the goal of keeping our costs as low as possible so that we could offer the cookies at the lowest price possible! So, please be forgiving as you browse our website.
Target Customers
Our target customers are not the “Jillian’s” of this world. Our target is the adult who wants to lose 30 to 50 or more pounds; who has been on every diet out there (with some success) but has gained it back. Who has almost given up because staying on a conventional diet is just too hard because you may lose 5 lbs. then gain it back because you felt deprived and you binged and food just tastes too good! Our target is the dieter who has been yo-yo-ing and is ready to stop. Our target is the person who wants to lose weight in order to be healthier and feel better. Our target is not the person who wants to fit into string bikini (although it will work for her too!)
The Logical Part
The logic behind the cookie is that…
1. if we can eliminate hunger and cravings we can stay on a diet longer, and
2. If we can stay on a very low calorie diet we can lose weight quickly, and
3. If we are losing weight quickly, we can stay on it long enough to reach our goal!
After reaching your goal, don’t think you will miraculously not want the foods that got you in this shape in the first place! Count on the fact that you will still binge occasionally. Since you will not feel deprived on the cookies, it is more likely that you will just gradually lose control of your eating. That is OK! Plan for it and accept it because, quite frankly, food tastes good. When that happens, if your eating is out of control for a number of days, then go back on the R&D Diet Cookie for a few days to take back control of your eating. After the weight loss you can help yourself stay in control by starting most days with the cookies. I lost 50 lbs. using my program and I’ve kept them off mostly because I start each day with at least 2 cookies. That sets the tone for the rest of my day and I stay in control better and longer.
Location, Location, Location
We have recently relocated to our new facility in Galveston, TX. We operate out of a state-of-the-art commercial bakery where our employees undergo weekly food handling safety meetings and where we submit ourselves to unscheduled health inspections. We proudly display our Food Manufacturing Permit from the Great State of Texas. We do not have a storefront open to the public thus our product is available only through our website. We bake all orders when they are received so that you get the freshest product available. For that reason, we are not available in stores.
THE SCIENCE... In other words... lose the weight quickly. Get to your desired weight quickly...
It is a common belief that weight loss achieved at a slow rate is better preserved than if the weight is lost more rapidly. This is so ingrained in our belief system but it is not true! The literature shows that rapid initial weight loss is positively, not negatively, related to long-term weight maintenance. There is evidence from randomized intervention trials to support that a greater initial weight loss induced without changes in lifestyle improves long-term weight maintenance, providing it is followed by a 1-2 years integrated weight maintenance program consisting of lifestyle interventions involving dietary change, nutritional education, behavior therapy and increased physical activity.
then go on a health maintenance program for 1 or 2 years and you will have a better chance of losing the weight and keeping it off!
Astrup and Rossner concluded in the journal Obesity Reviews that a greater initial weight loss as the first step of a weight management program may result in improved sustained weight maintenance.
The following is taken directly from WebMD...
Is Rapid Weight Loss Ever a Good Idea?
Rapid weight loss diets can have ill effects, but so does obesity. For this reason, very low calorie diets (VLCDs) are considered a reasonable weight loss option for people with obesity (having a body mass index --BMI -- greater than 30).
VLCDs are doctor-supervised diets lasting several weeks. The meals are nutritionally balanced, but expensive -- people can end up spending thousands of dollars over time. VLCDs safely produce a loss of 15% to 25% of body weight in 12 weeks. (That's for those who finish the program: 25% to half of people can't). Sustained weight loss is comparable to that of regular dieters.
Most people seeking rapid weight loss, though, usually do it on their own. Frequently, it's to achieve a short-term goal, such as fitting into a dress, or looking good at the beach.
Starving yourself is certainly not a good idea. But if you're otherwise healthy, a brief period of extreme calorie restriction isn't likely to hurt you. You should tell your doctor what you're doing, and be sure to include protein in your diet (70 to 100 grams per day). Take a multivitamin, and eat potassium-rich foods (tomatoes, oranges, and bananas).
Does Rapid Weight Loss Work?
The only proven method of safe, rapid weight loss is the medically supervised very low-calorie diet (VLCD). Most of what is known about rapid weight loss comes from studies of people on these diets.
No other product, pill, or diet has been proven to work for fast weight loss. The FDA-approved medicines Alli and Meridia can help, but they work slowly and only with diet and exercise.
In any rapid weight loss program, what really burns fat is not a pill or type of food. It's the drastic reduction of calories, combined with exercise.
I want to repeat that last sentence... In any rapid weight loss program, what really burns fat is not a pill or type of food. It's the drastic reduction of calories, combined with exercise... Well, I don't know if I agree with the exercise part. But the rest is true. The R&D Diet Cookie™ does not cause you to lose weight. It helps you stay on your own low calorie diet so that you can lose the weight quickly. You would lose just as much weight if you only ate 800 calories of Oreos each day. But, that's not realistic on so may levels... one, that much sugar would make you sick and lethargic... two, you couldn't possibly stay on it because the sugar would make you hungry and hunger ruins any diet! The R&D Diet Cookie™ eliminates hunger and boosts your energy so that you can stay on your diet.
